👋 I'm Sandi MacKechnie, a design leader based in Wellington. ✏️

I'm a strategic digital designer with 14+ years of experience turning complex challenges into thoughtful, user-friendly designs. With a background in branding, digital platforms, and graphic design, I bring a well-rounded, creative approach to product design.

Featured Projects

Alzheimers New Zealand website on screen of a macbook pro, sitting on a wooden table with light shimmering on table and a potplant in the background

The Sauce by ANZFresh insights tailored to your business — helping small and medium businesses grow by understanding their market.

Alzheimers New Zealand website on screen of a macbook pro, sitting on a wooden table with light shimmering on table and a potplant in the background

Alzheimers New ZealandHelping kiwis with dementia and their families navigate dementia, and get the support they need

2022 Xero Annual Report Cover

Xero 2022 Annual ReportCreating a fresh perspective for Xero's Annual Report as they transition to integrated reporting.

Trademe Motors The Driver's Seat insights report cover inside an ipad

Trademe Motors Insights ReportEmpowering auto dealers with monthly, data-driven insights

Other work

The Wellington Book cover

The Wellington Book
‍Illustration / Book design

2023 Poolsafe annual report

Poolsafe 2023 Annual Report
‍Publication design

Xero Partner Branding on xero.com website

Xero Partner branding
‍Branding / Art direction

The NZ Book cover

The NZ Book Illustration / Book design

Hawkes Bay market book cover

Hawke's Bay Farmers Market
‍Illustration

Barkers of Geraldine sauces

Barkers of Geraldine
‍Illustration

Moody Ales brewing packaging on cans

Moody Ales Brewing
Branding / Packaging design

Chilton St James website landing page on desktop

Chilton St James
Digital Design

Wellington Electricity explainer animation still

Wellington Electricity
‍Explainer animation

You got this far, let's chat.

sandidash@gmail.com+64 210 254 5441LinkedIn